A socially oriented non-financial development institution and a major organizer of nationwide and international conventions; exhibitions; and business, public, youth, sporting, and cultural events.

The Roscongress Foundation is a socially oriented non-financial development institution and a major organizer of nationwide and international conventions; exhibitions; and business, public, youth, sporting, and cultural events. It was established in pursuance of a decision by the President of the Russian Federation.

The Foundation was established in 2007 with the aim of facilitating the development of Russia’s economic potential, promoting its national interests, and strengthening the country’s image. One of the roles of the Foundation is to comprehensively evaluate, analyse, and cover issues on the Russian and global economic agendas. It also offers administrative services, provides promotional support for business projects and attracting investment, helps foster social entrepreneurship and charitable initiatives.

Each year, the Foundation’s events draw participants from 209 countries and territories, with more than 15,000 media representatives working on-site at Roscongress’ various venues. The Foundation benefits from analytical and professional expertise provided by 5,000 people working in Russia and abroad.

The Foundation works alongside various UN departments and other international organizations, and is building multi-format cooperation with 212 economic partners, including industrialists’ and entrepreneurs’ unions, financial, trade, and business associations from 86 countries worldwide, and 293 Russian public organizations, federal and regional executive and legislative bodies of the Russian Federation.

The Roscongress Foundation has Telegram channels in Russian t.me/Roscongress, English – t.me/RoscongressDirect, Spanish – t.me/RoscongressEsp and Arabic t.me/RosCongressArabic. Official website and Information and Analytical System of the Roscongress Foundation:roscongress.org.

Support and Development for SMEs: The Role of Media in Russia–Asia Economic Cooperation

Building D, level 5, conference hall 13
Small and medium-sized businesses in Russia are steadily gaining momentum, and the rapidly increasing cash flow underscores the significance of this sector for the country's economy. The departure of foreign players has opened up vacant niches that can be effectively filled by both local small brands and brands from the Asia-Pacific region. The successful expansion of Russian brand products into Asian countries and the presence of Asian manufacturers in Russia will allow the formation of a new landscape for small and medium-sized businesses. However, the promotion of programmes supporting entrepreneurial initiatives and the media's role in disseminating knowledge and promoting new brands remain relevant. How are consumer markets developing? Which niches are available? What is the consumer demand? What legislative barriers and challenges exist for businesses entering the markets of Russia and Asian countries? What trade and investment support is available for small business development from governments? How can new brands be promoted? What effective tools exist to enhance consumer knowledge and loyalty?
Date
Forum
EEF
Started at
15:00—16:30
Conference hall
Building D, level 5, conference hall 13
Analytics on the topic