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George Held

George Held

Chief Digital Officer, Beeline Russia
Responsible for the development and implementation of digital strategy for existing and new customers from concept development, implementation, regulatory/compliance approvals, commercialization, rollout and on-going product performance enhancement and management within Beeline Russia operation including, but not limited to, Data Products portfolio, Fintech, Artificial Intelligence, TV/Media, Digital Advertising, Content and Business Partnerships.

George Held is a Telco and Consumer Finance executive with broad International experience. He has been publicly recognized and awarded for driving and implementing several market leading initiatives in the International Telco sector including Etisalat in the UAE and across the Middle East, Airtel in Africa, Celtel in the Netherlands and MIT LABs in the USA. He is driven by a commitment and desire to add significant value through the introduction of sustainable, market relevant, transformational services that impact people’s lives, while simultaneously delivering high commercial impact for all stakeholders.


Postgraduate Education: Massachusetts Institute of Technology, Boston, MA, USA.
MBA from the Northeastern University, Boston, MA, USA.