non-financial development institution
major organizer of congress and exhibition events
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Баранников Андрей
Andrey Barannikov
General Director, SPN Communications
Quotes
24.05.2018
SPIEF 2018
Made in Russia: National and Regional Branding as Tools for Economic Development and Promoting Russia around the World
We have three umbrella brands in the Udmurt Republic. They have been transformed into fully fledged development strategies. The first of these is Made in Udmurtia. It is an open platform for the entrepreneurial community. There are a number of major benefits for entrepreneurs in the region, covering everything from trademark registration to promotion. Tourism is one of the region’s biggest industries. In addition to a strategy, we have the brands Invest in Udmurtia and Recharge in Udmurtia, the latter focusing on tourism and sport
24.05.2018
SPIEF 2018
Made in Russia: National and Regional Branding as Tools for Economic Development and Promoting Russia around the World
There are two areas in which we are lacking. The first is technology. Secondly, we need to be a little more brazen, in the positive sense of the word