Sanctions will increase the interest of Russians in their culture, it is necessary to offer a product
There is a positive trend of turning inward. Unfortunately, many citizens, especially in Central Russia, have never been to Yakutia, Tatarstan, Petropavlovsk-Kamchatsky and Vladivostok. [...] As part of the promotion campaign of the Association of National Theatres and National Regions, we had the idea of creating the first series of documentaries called Theatrical Map of Russia. The Internet Development Institute supported this application. We will make films about national theatres, starting in Yakutia. [...] We are also planning to film in Tatarstan, Bashkiria and Karelia this year. The project will probably be released in November on the most popular streaming platforms and will attract Russians to travel around our country, — Aleksey Lebedev, Director, Russian Seasons.
The Ysyakh [Yakut summer holiday — Ed.] has turned into a holiday of all the nations who live in Yakutia. [...] I am glad we made it the largest national holiday of Russia in 2019. 205 thousand people visited this holiday in two days back then. This year there will be even more for sure — Aisen Nikolaev, Head of Sakha Republic (Yakutia).
Today, we have an opportunity to see the country and, most importantly, to introduce Russian regions to the highest achievements of our country in the art sphere — Sergey Emelyanov, Director, National Drama Theater of Russia (Alexandrinsky Theater).