Creative industries can become drivers of regional development, particularly in a pandemic
The development of creative industries should stimulate the development of the regions and tourism [...] We want to give these territories [where unique folk arts and crafts are being developed and they are part of creative industries] a separate status, focus various instruments of support, and support these territories. They could be rural areas or cities with a population of up to 10,000–100,000 inhabitants, from which there has recently been a serious outflow of the population — Gulnaz Kadyrova, Deputy Minister of Industry and Trade of the Russian Federation.
This year, RUB 3.5 billion have been allocated to support creative industries. […] Some 1,500 creative teams will be funded, which is already happening. The first wave was announced on 6 June and has already been completed. The applications are now being evaluated. The Far East had a very good bid campaign. Yakutia has become the leader. The number of applications is approaching 300. This is the level of leaders who are in the top 20 among 83 regions that have submitted applications — Roman Karmanov, Chief Executive Officer, Presidential Fund for Cultural Initiatives.
We were the first in the country to sign a decree on the development of creative industries until 2025. Last year, the ASI made an assessment for the country. According to their methodology, Yakutia employs 8.2% of the population [in this area]. The contribution to the gross regional product is still 2.4%. We believe that 95,000 people should be employed by 2035, and the contribution to the GRP should be at least 4.4%. IT is developing, as are computer games, cinema, fashion design, and jewellery design — Aysen Nikolaev, Head of Sakha Republic (Yakutia).
The main conclusion for the regions is that you are directly developing the economy by building up the creative industries in a region. The experience of Yakutia shows this. They [representatives of creative industries] ensure a return to the regional budget and participation in a human way and share money when needed. Develop creative industries. This is already a must — Roman Karmanov, Chief Executive Officer, Presidential Fund for Cultural Initiatives.