Today, on 14 October, the new international youth exhibition brand YOUTH EXPO was launched as part of the 19th World Festival of Youth and Students.
The YOUTH EXPO space is situated in the Olympic Park’s Main Media Centre and will be open to visitors until 22 October 2017. The exhibition will introduce Russian and international participants to the unique features of Russia’s regions and foreign countries, exciting youth projects, and achievements in science and culture.
The main goal of YOUTH EXPO is to create an interesting exhibition project through a lively, dynamic brand that continues to develop after the close of the festival. More than 65 of Russia’s federal subjects and 40 foreign countries are participating in the exhibition, which is organised into three main areas: Regions of Russia and the World, New Technologies and Innovations, and History and Culture.
At the stands of the Regions of Russia exhibition, in addition to a variety of VR tours around the country, festival participants will be able to see real Chuchki dwellings, known as Yarangas, make their own jewellery from amber, drink hot sbiten made with Siberian herbs and honey, taste spice cake ice cream, pose for a photograph with the Yeti, learn the basics of writing on Novgorod cerae (wax tables) and birch bark, take a ride on the brand new Sukhoi Superjet 100, win a trip to Altai, and much besides. Famous sportsmen, journalists and musicians will help to run the stands, interacting with the festival’s participants in creative ways. Workshops, themed discussions and round tables, as well as adventure games and other interactive formats will take place as part of the business programme.
Regions of the World is a dazzling exhibition of traditions, culture and the everyday lives of the festival’s participating countries. The exhibition will give festival participants the unique opportunity to find out about the culture, history and daily life of other countries, taste their national dishes, try on traditional costumes and hear ancient folk legends and fairytales from around the world. The food of the Caucasus, Thai massages, lessons in foreign languages, Albanian postcards, Belarusian fashion designers – this is just a taste of what visitors can expect to see. WFYS 2017 participants and guests will also learn about the best youth projects from around the world: festivals, awards, international forums, programmes working to preserve history and natural heritage, and progressive businesses.
The New Technologies and Innovations exhibition will introduce guests to innovative projects in IT, aviation, space industries, agriculture, ecology, medicine and healthcare, energy and many other sectors. For example, a model passenger spaceship, an electromagnetic accelerator, a flying car, models of the Orlan space suit and the Arctic city of Umka, a powered exoskeleton, and prototypes of solar battery-powered cars and boats will be on display at the stands. The exhibition was organised with the support of the Russian Ministry of Industry and Trade, with the participation of the Ot Vinta! foundation.
The partners will present their own exhibition stands as part of the scientific and educational thematic areas and the discussion programme. As part of the Environment and health area, the PosdaiLes.ru service and EKA movement will present LESOMAT, an interactive stand allowing people to plant a tree with a few touches of a screen and help to restore forested areas.
An improvised helicopter cockpit, installed by the Crimean Bridge Information Centre, is equipped with control levels, a monitor and a VR headset, allowing users to oversee the large-scale bridge construction project from the air, and carry out several manoeuvres including passing through the bridge’s arches.
The Designing the future: architecture and design area will present an exhibition of the best works from a competition held to improve Sochi’s river valleys, models of significant Russian architectural sites, and an installation of a children’s architecture studio.
The history of a people and its culture, nature, victories and defeats is the underlying basis for the YOUTH EXPO: History and Culture space, which showcases Russia’s natural, historical, resource-based, cultural, and singular potential, the UNESCO world heritage sites of the country, and the history of the movement behind the festival.