A socially oriented non-financial development institution and a major organizer of international conventions; exhibitions; and sporting, public, and cultural events.

The Roscongress Foundation – a socially oriented non-financial development institution and a major organizer of international conventions; exhibitions; and sporting, public, and cultural events.

The Foundation was established in 2007 with the aim of facilitating the development of Russia’s economic potential, promoting its national interests, and strengthening the country’s image. One of the roles of the Foundation is to comprehensively evaluate, analyse, and cover issues on the Russian and global economic agendas. It also offers administrative services, provides promotional support for business projects and attracting investment, and helps foster social entrepreneurship and charitable initiatives.

Each year, the Foundation’s events draw participants from 208 countries and territories, with more than 15,000 media representatives working on-site at Roscongress’ various venues. The Foundation benefits from analytical and professional expertise provided by 5000 people working in Russia and abroad. In addition, it works in close cooperation with 126 economic partners; industrialists’ and entrepreneurs’ unions; and financial, trade, and business associations from 69 countries worldwide.

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Research
28.07.2020

Consumers and the new reality: preparing for changing customer needs, behaviors and expectations

KPMG’s research focuses on online shopping, outlines the current trends and provides some advices to the companies that are looking for the new solutions.

Nowadays, the purchase of goods and services is gradually moving into the online space. Traditional ways of trading are giving way to new ones, online stores are competing for customers. The COVID-19 pandemic has strengthened the position of online suppliers. There are several trends that companies have to take into account, among them: a decrease of consumption, awareness of new technologies. If the organization is planning to operate in effective way in the new world, it should increase investment in digital technologies and compete for customer’ confidence.

Analytics on the topic